AXON Rides

Branding design for AxonRides

 

Axon Rides is a folding electric bike brand, based in London. Its mission is to bring customers the very best electric bikes on the market. Every one of their foldable, portable e-bikes is purpose-built with people`s comfort and convenience in mind.

 

The main goal was to create a solid modern, and friendly look and feel, to consolidate AXON’s brand in the audience’s perception.

 

At the request of the client, design items are included key brand elements such as the logo, color scheme, typography, and other design components that make a brand stand out from competitors, and recognizable to consumers.

 

Enjoy your ride is the brand’s slogan. AxonRides has minimalist designs, easy-to-use folding mechanisms, and a powerful electric motor that does the hard work for users.